Media Hotline is a podcast about brands, media, and the business of editorial
Have a question you’d like to submit for consideration for a future episode? Send me a message using the contact form at the bottom of this page.
Beyond Earned Media: Creative Ways Brands Can Work With Editorial (Without Pitching!)
Opportunities brands and businesses have to engage with editorial — especially legacy publishers — beyond the scope of earned media.
Why Brands Need Great Publicists + How to Find a Good PR Agency
This episode is all about why brands need great publicists — plus some tips on how to find a good PR agency, as well as a couple of red flags to look out for.
How to Build a High Traffic Website
Media Hotline is a podcast about brands, media, and the business of editorial. This episode is all about how to build a high-traffic editorial and content website (and it's also useful for brands and businesses interested in launching and building content marketing practices).
Why Brands Need DTC Storytelling + Case Study Blog Post
Foundations of direct-to-consumer brand storytelling as well as some easy ways to get started, including a client case study from last year where a major consumer-facing platform found enormous success with one tiny shift in how they were going about trying to reach an audience of engaged users.
What Makes a Successful PR Pitch? | Media Hotline Ep. 2
Plus, how do editors decide what to cover? And 5 key learnings about solo podcasting so far.
Why Journalists Don’t Answer Emails | Media Hotline Ep. 1
Plus, does affiliate and paid media investment level dictate earned media decision making?
Contact Media Hotline
Send a question or guest submission for consideration