March 31, 2015

Come see me at the Fashion 2.0 Awards tomorrow!

I'm so excited to present at tomorrow night's Fashion 2.0 Awards. There's still time to get a ticket and come to the awards show! Click here for more details.

March 13, 2015

Come to my panel at SXSW

If you're in Austin this week, you should grab some barbecue and come check out our panel on data vs. gut instinct in editorial decision-making: Sunday at 11:00 a.m. Here's the brief:
Personal taste and intuition used to rule editorial strategy for media brands. Today, armed with live data feeds, in-depth analytics tools, and constant user feedback, content planning and brand strategy has become a sort of editorial Jenga game, carefully balancing performance and results with the pressures of an hourly news cycle and emerging trends. So what are the tensions between editorial integrity, personal taste and the need to innovate in a data-driven culture—and how do you balance them? Women’s media brands- Refinery29, Glamour, and Poshly share how they utilize data to program content—from frequency of publish and editorial franchises to overarching brand strategy—without giving up editorial instinct and risk-taking entrepreneurial spirit.

March 04, 2015

Acquired today: Weekend reading material

I've been busy at work, so have been procrastinating plenty of things for the plane and downtime in Vail—but I'm also earmarking plenty of time this weekend to catch up on reading: Danny's new issue, Kazuo Ishiguro's new novel, and this amazing book about organized crime and drugs by Johann Hari. 

Heading out west to one of my favorite parts of the country (went to Aspen for three or four years running until about three years ago—haven't been back since and I really miss it) tomorrow to speak on a panel at the Vail Symposium Thursday. The talk is called "Your Body, Your Image" and you can get tickets here. Here's the brief:
Why is it a bad thing to run or throw like a girl? Why do women feel compelled to spend countless hours and dollars on their looks over the course of their lives? What the heck is a thigh gap and why are women supposed to want one? Why do the media insist on fueling the idea that being sexy is empowering and what impact do these kind of messages have on men and boys? What drives these thoughts and actions and how damaging are they to young boys and girls, women and men, and society as a whole? And, what is being done, and what more can we do, to repair the damage?

This panel presentation features Caroline Heldman, Ph.D., a politics professor at Occidental College in Los Angeles and contributor to popular documentary film projects “The Mask You Live In” and “Missrepresentation”. Her TedTalk “The Sexy lie” has garnered over 1 million views.

Danica Lo is the Online Editor-at-Large at Glamour. She is formally the Executive Editor at Epicurious and authored the book “How Not To Look Fat.” She has worked for more than a decade in the fashion industry as the Senior Online Fashion and Beauty Editor at Glamour, columnist at the New York Post and Contributing Style Editor at VMan.

Seher Ali was born in Muscat, Oman and now lives in Windsor, Ontario where she’s a student at the University of Windsor. She’s passionate about indigenous studies, diaspora studies, Islamic feminism, race, feminist intersectionality, foreign policy, and colonial/post-colonial students. She works with the SPARK Movement, a girl-fueled activist movement to demand an end to the sexualization of women and girls in media.

Locally, Dr. Jill Squyres is a psychologist and one of the few health professionals specializing in body image issues in children, young adults and adults in the Vail Valley.

Together the panel will discuss the issues all generations, races and genders face with self-image.

March 03, 2015

Cookie Science

I'm especially proud of our achievements in the field of Girl Scout Cookie taste-testing science.