Danica Lo / Personal: Billion-dollar ideas

March 06, 2020

Billion-dollar ideas

In no particular order, some billion-dollar (jk, these are worthless) ideas I've had this week:

Seatbelts for rowing machines
Aesthetic gym equipment / weights
Attaching a vacuum cleaner to the bottom of the sled drag and the prowler to, you know, clean the track
A gym video game app because so many people are nervous about going to the gym and being embarrassed about not knowing how to use the equipment, a simulation game would really help

Hi there!

Currently I'm the Chief Content Officer at Tatler in Asia, based in Hong Kong and working across eight markets in the region, including mainland China, Taiwan, Singapore, Philippines, Malaysia, Indonesia, and Thailand. Previously, I was, in New York, the Digital Director at Food & Wine, the Digital Director at WWD, the Digital Editor at Large at Glamour, the Executive Editor at Epicurious, the Founding National Editor of Racked, and, way back in the day, a Plus-Size Model signed to Wilhelmina. I'm the author of 'How Not to Look Fat,' which was published by HarperCollins, and a Dartmouth, Oxford, and Central Saint Martins alum.