Not long ago, I was persuaded to sign up for a weekly exercise class that met in my local park at 6.30am. It was marketed, militaristically, as a "bootcamp", a phrase now in common usage in the fitness industry, apparently in the belief that people, especially male ones, will find it less embarrassing to do star jumps in public if they think of it as preparation for hypothetically killing people later.
· via the Guardian
"Observe Everything. Always think for yourself. Never let other people make important decisions for you." — from Bad News by Edward St. Aubyn